directory tag: advertising


innerActive

site   news   events   contact   blog      est. Jan 2005   alt   more    

Provider of innovative ad-funded advertising channels for mobile operators and portals, media agencies and content providers. Its platform enables scalable and dynamic product placement solutions for rich media mobile content, as well as coupon management, according to the user’s profile and consumption behaviour - All this in a living catalog of mobile games, WAP, applications, IM and video. Recently launched its commercial service with Cellcom, Israel’s largest operator, offering free mobile content.


MediaBoost

site   jobs   contact   est. 2004   more    

Provides software services that apply an empirical and analytical approach to media buying in auction-based campaigns. It integrates the advertising channel with the advertiser’s business process, to improve bottom-line profit generated from online campaigns. In 2007, AdBooster was launched as a shelf product tailored specifically for advertising using Google and Yahoo channels. It has shown tremendous success in improving results of search and contextual campaigns, providing visible and almost immediate ROI to its customers.


Free Peel Ads

site   more    

Attention-grabbing, non-intrusive advertising solution that helps you increase conversions on your site by more than 167%. Displays a small animated “peel” on your website’s Top Right Corner (see on our right corner). When your visitors move the mouse over the Peel Ad, it smoothly opens with a peel-off animation. Built and run by QuiteSmart.

elsewhere:
QuiteSmart

Kontera

site   news   jobs   events   contact   blog      est. 2003   more    

Provider of In-Text contextual advertising and information services based on patent-pending technology that maximizes relevancy and yield for online advertisers, publishers, and users. The flagship product, ContentLink, identifies contextually relevant keywords on a publisher’s webpage in real-time and matches them to relevant ads and information. Backers include Sequoia Capital and Carmel Ventures. 2 additional offices in USA.


PredictAd

site   contact   blog      more    

System for placing non-obtrusive website ads right where the visitor is looking and performing an action, the search box.


Hlola

site   contact   blog      more    

Fee-based web application enabling webmasters to track the effectiveness of PPC campaigns for attracting and then perhaps moving users from one site to the final ecommerce destination where purchases and thus affiliate commissions are possible. Provides a range of graphs so that the most optimum keywords can be purchased from any given PPC program to result in the greatest ‘conversions’ and profits.

Built and run by QuiteSmart.

elsewhere:
QuiteSmart

Peer39

site   contact   est. 2006   more    

Headquartered in New York City with a development center in Israel. Effectively monetizes a wide range of online publishers, from blogs, forums, and social networks to major content sites by applying the principles of natural language analysis and machine learning to online advertising through SemanticMatch. Backed by Canaan Partners and others.

elsewhere:
Canaan Partners